Author

Yulia Karasik

VP Marketing

I am the Vice President of Marketing at Loora, where I lead global growth, user acquisition, and brand strategy for our AI‑powered English learning platform. I bring extensive experience in scaling consumer subscription products and performance‑driven marketing funnels, helping Loora reach more learners worldwide.​

Before joining Loora, I built and led marketing teams at several high‑growth technology companies in the AI and consumer app space. I have driven performance and product marketing for flagship creative and productivity apps and managed digital campaigns across international markets. Over the years, I have developed deep expertise in data‑driven acquisition, retention, and monetization strategies for B2C products.

Educational Background

Master’s degree from Saint Petersburg State University


Articles by Yulia Karasik

English For Work
Essential English for Project Managers: Vocabulary, Acronyms, and Phrases

Learn the exact vocabulary, acronyms, and phrases you need to lead high-stakes meetings with confidence.

Yulia Karasik9 min read
Advanced English
English for International Students: When the Room Freezes

Move from textbook knowledge to spoken confidence in the United States higher education. Practice academic interactions in a safe environment.

Yulia Karasik11 min read
English For Work
English for Software Engineers: When the Stand-Up Freezes

Master technical English for software engineers to defend decisions and give feedback with confidence. Close the execution gap.

Yulia Karasik10 min read
Conversational English
100+ Common English Slang Words to Sound Like a Native Speaker

Master common English slang words. From Gen Z terms to workplace lingo, learn how to sound like a native speaker with our complete guide.

Yulia Karasik11 min read
Advanced English
Master Pronunciation: Hard Tongue Twisters in English for Adults

Struggling with articulation? Master complex English sounds with these hard tongue twisters for adults. Designed for professionals to improve fluency and clarity.

Yulia Karasik10 min read
Business English
Business English for HR: Essential Vocabulary, Terms & Phrases for Professionals

Master essential HR English vocabulary and communication skills for today’s workplace.

Yulia Karasik14 min read
Business English
40+ Essential Business English Topics for 2026

Explore the essential Business English topics you need to communicate confidently in today’s workplace.

Yulia Karasik15 min read
Advanced English
English for Socializing: How to Master Small Talk & Build Connections

Learn how to navigate small talk, build confidence in social situations, and connect naturally with English speakers.

Yulia Karasik19 min read
Advanced English
Top Professional Reading Exercises That Don’t Lead to Mental Fatigue

Learn how strategic reading and discussion practice can improve professional English, helping you understand nuance, intent, and workplace communication more naturally and effectively.

Yulia Karasik15 min read